Datenschutz - BdU Consulting AG

Data protection

As of: 15.06.2018

Privacy at a glance

General information

The following notes give a simple overview of what happens to your personal data when you visit our website. Personal data is all data that personally identifies you. Detailed information on the subject of data protection can be found in our privacy policy listed under this text.

Data collection on our website

Who is responsible for the data collection on this website?

The data processing on this website is carried out by the website operator. Its contact details can be found in the imprint of this website.

How do we collect your data?

Your data will be collected on the one hand that on what you tell us. This may be e.g. to trade data that you enter in a contact form.

Other data is collected automatically when visiting the website through our IT systems. These are above all technical data (for example Internet browser, operating system or time of the page request). The collection of this data is automatic as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure a flawless provision of the website. Other data can be used to analyze your user behavior.

What rights do you have regarding your data?

At any time you have the right to obtain free information about the origin, recipient and purpose of your stored personal data. You also have a right to request the correction, blocking or deletion of this data. For this purpose and for further questions about data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have a right of appeal to the competent supervisory authority.

Analysis tools and third-party tools

When you visit our website, your surfing behavior can be statistically evaluated. This happens mainly with cookies and with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You can object to this analysis. We will inform you about the possibilities of objection in this privacy policy

General information and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

If you use this website, various personal data will be collected. Personal Data is information that personally identifies you. This Privacy Policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmission over the Internet (for example, when communicating via e-mail) may have security vulnerabilities. A complete protection of the data from access by third parties is not possible.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke an existing consent at any time. An informal message by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right of appeal to the competent supervisory authority

In the case of data protection infringements, the person concerned has the right of appeal to the competent supervisory authority. The responsible supervisory authority in data protection matters is the data protection officer of the country or canton in which our company is based.

Right to data portability

You have the right to have data that we process on the basis of your consent or in fulfillment of a contract, to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another person in charge, this will only be done to the extent technically feasible.

SSL or TLS encryption

This site uses, for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as a site operator, an SSL or. TLS encryption. You can recognize an encrypted connection by changing the address line of the browser from “http: //” to “https: //” and the lock symbol in your browser line.

If SSL or TLS encryption is enabled, the data you submit to us cannot be read by third parties.

Information, blocking, deletion

You have the right to free information on your stored personal data, their origin and recipient and the purpose of the data processing and, if necessary, a right to rectification, blocking or deletion of this data. For further information on personal data you can contact us at any time at the address given in the imprint.

Contradiction against advertising mails

The use of contact data published in the context of the imprint obligation for sending unsolicited advertising and information materials is hereby rejected. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, for example through spam e-mails.

Operation of the web solution by third parties (hosting)

We have commissioned DOOR`42 GmbH, Bergstrasse 1, 6004 Lucerne, Switzerland, with the provision and technical support of our platform (web server operation, hosting). Insofar as data is transmitted, stored and processed, this is done in accordance with the instructions of the platform operator and as part of order processing according to DPA / EU-GDPR. The servers used for the operation are in Switzerland.

Processors

The contractual relationship with the processor is governed by written contracts and the privacy policy outlined here has been transferred to this processor. The measures to protect your data by DOOR`42 GmbH are regularly monitored by us. Any transfer of this data to third parties by the processor of the order has been contractually excluded.

Statutory Data Protection Officer

We have appointed a data protection officer for our company:

Data collection on our website

Cookies

The internet pages partly use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and stored by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit.

You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general, and enable the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Cookies that are required to carry out the electronic communication process or to provide certain functions that you wish to use (eg shopping cart function) are processed and saved on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. Insofar as other cookies (such as cookies for analyzing your surfing behavior) are stored, they will be treated separately in this privacy policy.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version
used operating system
Referrer URL (= previously visited page)
Host name of the accessing computer
Date and time of the server request
IP address
Name of the retrieved page/file
transferred amount of data

The provider uses the log data only for statistical evaluations for the purpose of operation, security and optimization of the offer. However, the provider reserves the right to retrospectively review the log data if, on the basis of concrete evidence, the legitimate suspicion of unlawful use exists.

A merge of this data with other data sources will not be done.

The basis for data processing is Art. 6 para. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or precontractual measures.

contact form

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored in order to process the request and in case of follow-up questions. We will not share this information without your consent.

The processing of the data entered into the contact form is therefore exclusively based on your consent (Article 6 (1) a GDPR). You can revoke this consent at any time. An informal message by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

The information you provide in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or delete the purpose for data storage (for example, after your request has been processed). Mandatory statutory provisions – especially retention periods – remain unaffected.

Online job applications

Your application data will be collected and processed electronically by us for the purpose of processing the application process. Following your application, the conclusion of a contract of employment, so your data will be transmitted for the purpose of the usual organizational and administrative process in compliance with the relevant legal requirements of us will be stored in your personal file.
If you reject your job application, we will ask you if you want the data to be deleted. If you do not wish to delete, we will save your data in our prospect database. You can always exercise your right of withdrawal. This does not apply if longer storage is necessary due to legal requirements.

The basis for data processing is Art. 6 para. 1 lit. b GDPR, which allows the processing of data to fulfill a contract or precontractual measures.

Analysis tools and advertising

Google Analytics

This website uses functions of the web analytics service Google Analytics. Provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

Google Analytics cookies are stored on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

Browser plugin

You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. In addition, you may prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google by downloading the browser plug-in available under the following link and install: tools.google.com/dlpage/gaoptout.

Opposition to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set which prevents the collection of your data on future visits to this website: disable Google Analytics.

For more information on how to handle user data on Google Analytics, see the Google Privacy Policy: support.google.com/analytics/answer/6004245.

Order processing

We’ve entered into a contract processing agreement with Google and are fully implementing the strict privacy policy of Google Analytics.

Google Analytics Remarketing

Our websites leverage the features of Google Analytics Remarketing combined with the cross-device capabilities of Google AdWords and DoubleClick. Provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

This feature allows the Google Analytics remarketing ad groups to be linked to the cross-device features of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been customized based on your previous usage and browsing behavior on one end device (e.g., cell phone) may also be displayed on another of your end devices (e.g., tablet or PC).

Once you have given your consent, Google will associate your web and app browsing history with your Google Account for this purpose. That way, the same personalized advertising messages can appear on any device you sign in to with your Google Account.

To support this feature, Google Analytics collects Google-authenticated IDs of users who are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad promotion.

You can permanently opt out of cross-device remarketing / targeting by turning off personalized advertising in your Google Account; follow this link: https://myaccount.google.com/not-supported.

The aggregation of the collected data in your Google Account is based solely on your consent, which you can give or withdraw from Google (Article 6 para. 1 lit a GDPR). For data collection operations that are not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymous analysis of the website visitors for advertising purposes.

For more information and to check the privacy policy, see the Google Privacy Policy at https://policies.google.com/technologies/ads?hl=en.

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program of Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States (“Google”).

As part of Google AdWords, we use the so-called conversion tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their validity after 30 days and are not used for the personal identification of the users. If the user visits certain pages of this website and the cookie has not expired yet, Google and we can recognize that the user clicked on the ad and was redirected to this page.

Each Google AdWords customer receives a different cookie. The cookies cannot be tracked through the websites of advertisers. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive information that personally identifies users. If you do not want to participate in tracking, you can opt-out of this by easily disabling the Google Conversion Tracking cookie through its Internet browser under User Preferences. You will not be included in the conversion tracking statistics.

The storage of “conversion cookies” is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

For more information about Google AdWords and Google Conversion Tracking, see the Google Privacy Policy: https://policies.google.com/privacy?gl=de&hl=en.

IP-Anonymization

We have activated the function IP anonymization on this website. As a result, your IP address will be truncated by Google within member states of the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data.

Opposition to data collection

Order data processing

We’ve entered into a contract for order data processing with Google and are fully implementing the rigorous data protection regulations by Data protection supervisory authorities for using Google Analytics.

Demographic feature in Google Analytics

This website uses the demographics feature of Google Analytics. As a result, reports can be produced that contain statements on the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This data cannot be assigned to a specific person. You can disable this feature at any time through the ad settings in your Google Account, or generally prohibit the collection of your data by Google Analytics as outlined in the section “Opposition to Data Collection”.

Facebook pixels

Our website uses Facebook’s visitor action pixel for conversion measurement, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”).

This way, the behavior of the site visitors can be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. As a result, the effectiveness of Facebook ads can be evaluated for statistical and market research purposes and future advertising measures can be optimized.

The collected data are anonymous to us as the operator of this website, we cannot draw conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage directive. As a result, Facebook can enable ads to be displayed on Facebook and outside of Facebook. This use of data cannot be influenced by us as the site operator.

Please refer to the privacy policy of Facebook for more information on how to protect your privacy: https://en-gb.facebook.com/about/privacy/.

You can also disable the remarketing “Custom Audiences” feature in the Ad Settings section at https://en-gb.facebook.com/login.php?next=https%3A%2F%2Fwww.facebook.com%2Fads%2Fpreferences%2F%3Fentry_product%3Dad_settings_screen . To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can opt-out of Facebook-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/

Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we require an e-mail address from you, as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data are not collected or only on a voluntary basis. We use this data exclusively for the delivery of the requested information and do not pass it on to third parties.

The processing of the data entered into the newsletter registration form takes place exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR). The granted consent to the storage of the data, the e-mail address and their use for sending the newsletter can be revoked at any time, for example via the “unsubscribe” link in the newsletter. The legality of the already completed data processing operations remains unaffected by the revocation.

The data deposited with us for the purpose of obtaining the newsletter will be saved by us from the newsletter until your cancellation and will be deleted after cancellation of the newsletter. Data that has been stored for other purposes with us (such as e-mail addresses for the members area) remain unaffected.

MailChimp

This website uses the services of MailChimp for sending newsletters. Provider is the Rocket Science Group LLC, 675 Ponce De Leon Ave. NE, Suite 5000, Atlanta, GA 30308, USA.

MailChimp is a service that helps among others the dispatch of newsletters can be organized and analyzed. If you enter dates for the purposes of newsletter subscription (e.g., e-mail address), they will be stored on MailChimp’s servers in the United States.

MailChimp is certified under the EU-US Privacy Shield. The Privacy Shield is an agreement between the European Union (EU) and the US to ensure compliance with European privacy standards in the United States.

With the help of MailChimp we can analyze our newsletter campaigns. When you open an e-mail sent by MailChimp, a file included in the e-mail (called web beacon) connects to MailChimp’s servers in the United States. This way you can determine if a newsletter message has been opened and which links have been clicked on. In addition, technical information is collected (e.g., time of retrieval, IP address, browser type and operating system). This information cannot be assigned to the respective newsletter recipient. They serve exclusively the statistical analysis of newsletter campaigns. The results of these analyzes can be used to better tailor future newsletters to the interests of the recipient.

If you do not want analysis by MailChimp, unsubscribe from the newsletter. For this purpose, we provide a link in every newsletter message. Furthermore, you can unsubscribe from the newsletter directly on the website.

Data processing is based on your consent (Article 6 para.1 lit. a GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the already completed data processing operations remains unaffected by the revocation.

The data deposited with us for the purpose of obtaining the newsletter will be stored by us until the unsubscribing to the newsletter and, after unsubscribing from the newsletter, deleted both from our servers and from the servers of MailChimp. Data that has been stored for other purposes with us (such as e-mail addresses for the members area) remain unaffected.

Die von Ihnen zum Zwecke des Newsletter-Bezugs bei uns hinterlegten Daten werden von uns bis zu Ihrer Austragung aus dem Newsletter gespeichert und nach der Abbestellung des Newsletters sowohl von unseren Servern als auch von den Servern von MailChimp gelöscht.

For details, see the Privacy Policy of MailChimp at: mailchimp.com/legal/terms/.

Completion of a data processing agreement

We have a so-called “Data Processing Agreement” with MailChimp, in which we commit MailChimp to protect the data of our customers and not to pass them on to third parties. This contract can be viewed at the following link: mailchimp.com/legal/forms/data-processing-agreement/sample-agreement/.

Plugins and Tools

Google Web Fonts

This site uses so-called web fonts, provided by Google, for the uniform representation of fonts. When you call up a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

To do this, the browser you use must connect to Google’s servers. As a result, Google learns that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a consistent and attractive presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

If your browser does not support web fonts, a default font will be used by your computer.

For more information about Google Web Fonts, see developers.google.com/fonts/faq and Google’s Privacy Policy: https://policies.google.com/privacy?hl=en.